WWE Ads Promoting Paul Heyman & Eric Bischoff May Have Jumped the Gun

WWE sent out advertisements for next week’s Monday Night Raw and Smackdown Live featuring newly appointed Executive Directors Paul Heyman and Eric BIschoff front-and-center. However, it looks like someone may have jumped the gun…

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The posters, which you can check out below, seemingly promote the arrival of both Heyman and Bischoff as on-screen characters driving their new, respective brands. The advertisement for the red brand reads, “See what Paul Heyman has in store for Monday Night Raw!” and the Smackdown ad, of course, is virtually identical.

And while the latest reports have them both scheduled to be backstage next week in Dallas and San Antonio, again respectively, it has also been noted that they will need time to slowly ease into the new roles. They are not expected to be making big changes quickly or even appearing on television outside of Heyman’s role as Brock Lesnar’s advocate.

Bryan Alvarez noted on Wrestling Observer Live this afternoon that, according to emails he had received from a WWE source while on-air, the creative team hasn’t even pitched Tuesday’s episode of Smackdown yet. The belief is that this was a case of the left hand not talking to the right hand, and these advertisements never should have actually gone out.