The Automobile Club d’Italia (ACI), the Touring Club Suisse (TCS), the Österreichische Automobil-, Motorrad- und Touring Club (ÖAMTC), working together with the Belarusian Auto Moto Touring Club (BKA), the Automobile Club of Moldova (ACM) and the Bosnia and Herzegovina Automobile Club (BIHAMK), further developed the donation programme launched in October 2018, with the aim of creating a bridge of solidarity between clubs, in support of child safety.
To facilitate the exchange of used car seats, BKA and ACM set up a donation platform for low income families that could not afford to buy a new child seat.
“When ACI and TCS decided to collect seats for Belarusian families, we were very happy”, says a spokesperson for the Belarusian Club.
“Thanks to the project, we managed to provide approximately 500 families in Belarus with child seats and boosters”.
Likewise, the ÖAMTC collected 500 child seats and sent a first shipment to BIHAMK in Bosnia, while a second shipment has been sent to Moldova. Other collections of child seats have been made in Italy and Switzerland by ACI and TCS.
TCS have shipped 436 seats to Belarus and Moldova while ACI collected 100 seats to be distributed in Belarus.
The seat collection in Rome was supported by an ad campaign on billboards, newsletters, social networks, in “collection centres” at local associations and via events.
“The most difficult part was the creation of promotional materials and the organisation of the logistics”, says a spokesperson for ACI.
“However, it was a small effort, when compared with the joy of looking at the smiling faces of parents and children when receiving child seats at home. A precious payback gift that makes us call on any other club to join the programme.”
LINKS:
Read the Q&A session with ACI and BKA
Click here to visit the donation platform
For more information on the FIA Road Safety Grants Programme, click here