Denim maker Candiani wins ITMA Sustainable Innovation Award

One of Europe’s largest denim producer, Candiani SpA has won the ITMA
Sustainable Innovation Award, held in conjunction with ITMA 2019, for its
innovative product, Candiani Re-Gen which is a ‘circular denim’ fabric
created from regenerated and recycled raw materials.

Alberto Candiani, president of Candiani SpA, explained that the fabric
was created to commemorate the company’s 80th anniversary in a statement:
“We are a strong believer in sustainability. In creating the Re-Gen fabric,
we leveraged Lenzing’s Tencel Lyocell fibres with Refibra technology, and
combined it with our in-house expertise to create an innovative product
that is fashionable and environmentally friendly at the same time.”

Fifty percent of the Re-Gen fabric comprises of Tencel x Refibra Lyocell
made of pulp from cotton scraps and wood pulp using Lenzing’s efficient
closed-loop process, while the other 50 percent consists of post-industrial
recycled Candiani fibres. Candiani’s fabrics are also dyed using green
technologies, resulting in a substantial reduction in the use of water and
chemicals in the fabric production and jean washing process.

Candiani SpA received the award from Cematex president Fritz P. Mayer,
on the opening day of ITMA 2019, who said: “We would like to congratulate
both Candiani and Lenzing for their excellent collaboration. Cematex
launched the ITMA Sustainable Innovation Award in 2015 as we would like to
encourage greater industry collaboration and synergies, as well as spur
more research and development efforts. Ultimately, we need innovation to
drive our business and contribute to a more circular economy.”

The two other finalists of the ITMA Industry Excellence Award – Levi
Strauss and Co, and Lee – were also praised for their efforts to introduce
green innovations into their products and processes.

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